About Me

Hi, I’m Damara.

I’m a Senior Product Manager who leads with empathy, clarity, and purpose.

With over a decade of experience building HR Tech and AI-powered solutions at scale - from launching McHire at McDonald’s to driving franchisee adoption strategies - I specialize at turning ambiguity into opportunity.

I created “90 Days to Impact” as my signature approach to product leadership - because the first 90 days should never be wasted. They’re built when trust is built, vision is set, and momentum begins.

Whether you’re a startup navigating first builds or an enterprise shifting strategy, I help teams move faster - with purpose.

““We don’t just build products - we build trust and people will never forget how the product and ‘the team behind it’ made them feel.””

— Damara Carlentine

What We Stand For

Bring structure to ambiguity so teams can move more confidently.

Build products that solve real problems for real people.

Great product leaders shine a light on their teams - not themselves

Let’s ship, learn, and grow - together.